Advertising on Facebook – Using Facebook Custom Audiences
How to reach the people who matter to your business.
Do you have an email list of customers already for your business and want to reach out to them on Facebook? Using Facebook Custom Audiences you can do just that.
Facebook allows you to create a Custom Audience using a text file of the emails you already have collected, import them into Facebook and target those customers/clients specifically with your next Facebook advert. Once you have created your first Custom Audience, you can then create ‘Lookalike’ audiences, based on Facebook members who have SIMILAR interests, hobbies, demographics as the people who already like your product/business!
Connect with the people who have already shown an interest in your business or product with Custom Audiences. You can create an audience from your customer contacts, website traffic or mobile app.
Reach new people who are similar to audiences you already care about. You can create a lookalike audience based on people who like your Page, conversion pixels or any of your existing Custom Audiences.
to find out more, contact Louise @socialbeeni firstname.lastname@example.org or find me on Facebook!